CES 2020 | Las Vegas

Wednesday, January 8, 2020 | 2020 Consumer Electronic Show (CES) in Las Vegas. ( #CES2020 )

Spent the morning hearing about Quibi, the new short form video platform designed to operate only on mobile devices. Quibi is short for quick bites.

Quibi plans to create quality and compelling video content to be viewed on the go. The company’s technology will feature content that can be viewed either in landscape or portrait orientation on a user’s mobile device. While in landscape, the picture will show wide screen video image. In portrait, the view narrows allowing viewer to see the content from an alternate perspective that’s optimized for portrait.

Meg Whitman

Corporate Social Responsibility

Corporate Social Responsibility (CSR) has garnered significant attention and discussion during CES 2020. The prevailing premise regarding CSR is that it has become a must do mission by corporations. Even major corporations are embracing the call for action.

The Look‘ is a short video created by P&G, which is intended to shine light on unconscious bias prevalent in American society. It conveyed a powerful message about a problem the culture that unfortunately persist in America.

Yet, many tech companies from all appearances are only giving ‘lip service’ to diversity and inclusion of people of color.

In a session yesterday discussing corporate values and purpose, the moderator commented “don’t read people’s lips; watch their feet”. The words mouthed by corporate executives regarding CSG appear transformative, yet the associated actions for the most part by corporations have been lacking and plagued with excuses and lack of accountability.

Unconscious Bias in Technology

An unconscious bias that most senior managers and executives of color have witnessed first hand is the blatant inequality in the hiring process. A classic example is when a majority male candidate can be hired for a position without the prerequisite skills or experience under the assumption that they can learn the job and acquire the required skills and experience for the position.

In stark contrast, women and people of color must possess the prerequisite skills and experience for the prospective position in order to land on the final hiring slate. In short, this unconscious bias is a leadership problem and issue. Basically, organizations can come up with a million reasons why they’re not achieving diversity and inclusion.

One hope is that the seemly sincere CSG conversations occurring among corporate executives at CES 2020 will result in observable and measurable action on diversity and inclusion by CES 2021. And, ‘unconscious bias’ and ‘blaming the pipeline’ will no longer be excuses for lack of action and progress. Instead, corporate executives will accept that diversity and inclusion are deliberate choices and are ultimately good for their business’ bottomline.

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