‘Time is the friend of the wonderful company, the enemy of the mediocre.’ ~ Warren Buffett
How Does the Coffee Can Investment Strategy Work?
- Focus on high-quality companies: The coffee can investment strategy involves investing in high-quality, well-established companies with a consistent track record of growth and profitability. To be considered as a sound investment opportunity, the company should demonstrate that it has been in business for at least 10 years and sustainably generating returns of a minimum of 15% on its capital employed over this period.
- Look for market leaders: These companies are typically market leaders in their industry, with a competitive edge that allows them to maintain their market position over the long term.
- Invest in a small number of companies: Rather than trying to diversify across a large number of companies, the coffee can investment strategy involves investing in a small number of high-quality companies.
- Hold onto the companies for an extended period of time: Coffee can investors don’t worry about short-term gains and market volatility. Once you’ve selected your stocks, hold onto them for an extended period of time, typically 10 years or more – don’t let fear and greed get the better of you.
- By holding onto these companies for an extended period of time, investors can benefit from the power of compounding, as their returns are reinvested and grow over time.
- By investing in high-quality companies with a strong track record of growth and profitability, investors can benefit from the long-term growth potential of these companies.
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